The Nominations keep (rock &) rolling in
Wednesday, August 19th, 2009
Our AC/DC Rock and Roll Train for Sony has been nominated in the DADI Awards under the ‘Best Entertainments Website, Game or Campaign’ category. All will be revealed on November the 13th (yep, it’s a Friday but it’s got to be lucky for someone!) (more…)
Award Nominations…
Tuesday, August 18th, 2009
We’ve been nominated for two Digital Fresh Awards. The Fresh Awards are one of the leading UK award ceremonies for digital and media agencies and what makes these nominations all the more special is that we’re the only Irish agency to appear on the nomination list.
We pride ourselves on our big ideas, so it’s particularly satisfying that our social engagement experiment for BT (www.btexperiment.com) gained a nomination in the ‘Freshest Big Idea’ category. The tangible success of this story, beyond social media engagement, was in delivering real sales traction with BT Broadband sales going up 30% on the previous quarter. Our second nomination was for Meteor, in the ‘Freshest Collaboration Project’, with our fully integrated campaign achieving high engagement levels and exceeding our sales targets by 6%.
The award winners will be announced on 30th September in Manchester.
Fingers crossed!
Bluecube win AXA digital account
Thursday, June 11th, 2009
Bluecube Interactive has recently been appointed the online digital agency for AXA Insurance.
Focusing on car insurance brand engagement for the full island of Ireland, Antoinette McDonald, Head of AXA Marketing & Strategic Projects states; “this investment by AXA is recognition for the need to engage with Ireland’s ever increasing online community and we look forward to working with Bluecube as our online digital partner.”
Meteor Wins at the 2009 AIM Awards
Friday, May 15th, 2009
The votes are counted and the results in!
Meteor has won the integrated marketing award for their recent Christmas campaign Reindeer at the 2009 AIM Awards held on May 14th. Reindeer is a perfect example of the kind of collaborative work possible when you bring good agencies together to produce a through the line campaign that engages, impacts and delivers bottom line results for clients.
Bluecube is delighted to be part of this excellent team and to see all of our hard work rewarded – congrats to all our partners in crime in Meteor and their associated communications agencies!
BT Black wins again
Monday, February 16th, 2009
Our campaign for BT Black picked up another award at the Digital Media Awards last week. We beat off stiff competition to win the gong for ‘Best in Design’.
The judges’ highlighted how “the strategy, targeting, content and subtle brand association of the ambitious project really connected with the target market in a unique way”.
Congratulations to all involved.
In total we had five nominations with campaigns for BT, Meteor and Intertrade Ireland. The full list of nominations for all categories can be viewed at www.digitalmedia.ie
Bluecube goes Organic!
Monday, February 9th, 2009
Bluecube has recently been appointed as online digital agency for Glenisk, the organic dairy product specialists. Initially charged with redeveloping Glenisk.com to incorporate a fresh design, plus a bespoke content management system, we will be responsible for ensuring that Glenisk’s brand presence is carried through to their budding online community.
Digital Media Awards 2009
Monday, January 12th, 2009
We have been shortlisted five times in four separate categories in this year’s Digital Media Awards for recent projects with our clients BT, Meteor and Intertrade Ireland.
Fresher than Fresh
Friday, November 21st, 2008
The Fresh Digital Awards took place in Manchester last night, and our campaign for BT Black took the top prize for ‘Freshest Brand-Building Using Digital Channels’.
FlyBy
Thursday, October 2nd, 2008
FlyBy, a multimedia installation by students from Trinity College Dublin Msc Multimedia Systems, was warmly welcomed by the audience at the Science Gallery on Pearse Street.
Bluecube was proud to sponsor this work from students Susan Claire Butler, Jane Marie Connolly, Jonathan Dunne, Philippa Harvey and Rebecca Schatz.