EMAIL MARKETING

Bluecube offer email marketing solutions that boost overall customer response and decrease the time to market new promotions. We have extensive experience in producing HTML, Flash, and plain text emails, e-zines and e-bulletins as stand alone communications or integrated with a much larger online campaign. Bluecube designs, codes, and broadcasts email for direct response, brand loyalty, consumer reward, and newsletter programs.

From conception to delivery, we understand how to increase sales, loyalty, and brand awareness, while respecting the limitations and risks of electronic mail.

We know that the success of a permission-based email marketing campaign depends on careful audience segmentation and targeting, accurate conversion tracking and full standards compliance to ensure maximum deliverability. That's why we employ the proven Falk Mail Solution. This ensures that all servers are white listed with the ISPs and that all opt-in and accessibility issues are met.

Our ability to report on ROI and to integrate with other CRM solutions has enabled us to help clients increase their customers retention and upsell to their base.

Bluecube can report on the following:

Number of emails broadcast
Email client used
The number of bounce backs
The number of emails opened
The number of emails unopened
The number of users who clicked on links within the email
The number of users who unsubscribe
Volume of action generated
Volume of revenue generated
Conversion rates

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